Content marketing implements both short and long-term content strategies that will help build a focal point based on your goals. Considering all this information, we can say that there is an important affinity between content strategy and content marketing. However, it should not be forgotten that these concepts serve the same purpose in different ways. According to this, the content strategy determines the causes and how that is included part of each piece of content created. Content marketing consists of the processes used to create and promote this content. However, writing original content requires an expert approach like a ghostwriting solution. Content is a key to success. Do you agree?